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Date Subject Member
Recommendation
Views
03/15/2010 Advertising Industry; Media Buying; Media Planning 586
Media Matters | New Political Ad Rules, Historic Number of Competitive Races Could Affect 2010 Media Market
03/11/2010 About the AAAA; Agency Management; Research 144
4A's Research Services | New Service Enhancements and Transaction Fee
02/25/2010 Account Planning; Research 2272
Research Insights | Why Advertising Needs Behavioral Economics
02/24/2010 About the AAAA; Advertising Industry; Digital Initiatives 345
New 4A's Position Paper | Software and Software Tools
02/23/2010 Advertising Industry; Digital & Interactive; Digital Initiatives; Media Planning 567
Terms and Conditions for Internet Advertising
02/09/2010 Account Management; Agency Management; Creative; Production & Traffic 2291
Project Management Matters | Agency Project Management
02/03/2010 Account Planning; Research 1527
Research Insights | Innovation: The Key to Economic Recovery
02/02/2010 Production & Traffic 1846
Print Matters | Recent Trends in Photography, Motion and Advertising Production
01/20/2010 Account Planning; Creative; Digital & Interactive; Research 1571
Research Insights | Online Creative Best Practices
01/08/2010 Advertising Industry; Government & Lobbying 1977
States Moving Aggressively on Sales Tax Audits; Focus Also Turns to Classification of Independent Contractors
01/07/2010 Account Planning; Research 2041
Research Insights | Baby Boomers: New Ways to Approach a Powerful Demographic
01/06/2010 Advertising Industry; Account Planning; Agency Management; Creative; Digital & Interactive 3612
Social Media—A Legal Guide
12/15/2009 Production & Traffic 2007
Results of 4A’s 2008 Television Production Cost Survey
12/02/2009 Advertising Industry; New Business 1615
Recovery Planning? Start by Aligning Marketing Resources and Expectations
11/24/2009 Account Management; Account Planning; Media Buying; Media Planning 1632
Media Matters | The 2009 Mendelsohn Affluent Survey
11/18/2009 Advertising Industry; Diversity; Students & Educators 1027
AAAA Foundation, Inc. Awards $180,000 in Scholarships
11/16/2009 Advertising Industry; Research 931
4A’s Research Services Introduces CREW
11/11/2009 About the AAAA; Advertising Industry; Agency Finance; Agency Management; Employee Compensation; Human Resources; Information Technology; New Business 1816
2009 & 2010 Economy and Agency Implications (Version 2.0): Survey Report
11/06/2009 Advertising Industry; Production & Traffic 313
Commercial Service Fee
10/20/2009 About the AAAA; Advertising Industry 1171
4A's Expands Member Service Offering With Launch of Regional Offices in Chicago and Atlanta
10/19/2009 About the AAAA; Advertising Industry; Data Analysis; Digital & Interactive; Government & Lobbying; Search 3587
An Open Letter to the US Department of Justice Regarding Search Advertising
10/12/2009 About the AAAA 1378
New 4A's Members
10/06/2009 Advertising Industry; Media Buying; Media Planning 1235
Media Matters | Economy Struggling to Get Back on Its Feet
10/05/2009 Advertising Industry; Agency Compensation; Agency Finance; Agency Management 2141
4A’s Releases Labor Billing Rate Survey Findings
10/05/2009 Advertising Industry; Account Management; Account Planning; Media Buying; Media Planning; Research 2030
Research Matters | Emotional Advertising Is More Effective Than Rational Appeals
08/24/2009 About the AAAA; Advertising Industry; Account Management; Account Planning; Creative; Digital & Interactive; Diversity; Media Buying; Media Planning; Production & Traffic; Public Relations; Recruitment & Retention; Research; Students & Educators 1386
2009 MAIP Graduation Details
07/29/2009 About the AAAA; Agency Finance; Agency Management; Human Resources 1270
2008 Workers’ Compensation Dividend to Be 47.5 Percent of Total Policy Cost
07/24/2009 Digital & Interactive 1115
Technology Matters | Committee Discussion Points
07/24/2009 About the AAAA; Advertising Industry; Agency Management; Production & Traffic 958
Do You Have An Advertising-Related Legal Question?
07/20/2009 Agency Compensation; Agency Finance; Agency Management; New Business 2174
4A's Scope of Work Planning and Tracking Video Featuring Michael Farmer
06/22/2009 About the AAAA; Advertising Industry; Account Management; Agency Management; Research 2002
Research Matters | Preparing Brands for the Recovery: Get Your Clients to Act Now
06/19/2009 About the AAAA; Diversity; Students & Educators 999
Registration Open for 6th Annual 4A’s MAIP Diversity Career Fair
06/16/2009 About the AAAA 791
4A’s Reorganizes Member Services Group
06/11/2009 About the AAAA; Advertising Industry 435
Len Matthews, Former 4A’s President, Dies at 87
06/02/2009 Advertising Industry; Account Management; Account Planning; Agency Management; Digital & Interactive; Digital Initiatives; Information Technology; Media Buying; Media Planning; New Business 2637
Research Matters | Observations from the 2009 4A's Leadership Conference
05/13/2009 Agency Compensation; Agency Finance; Agency Management 2786
2008 Total Compensation Updated Survey
05/05/2009 About the AAAA; Advertising Industry; Agency Finance; Agency Management; Employee Compensation; Human Resources; Information Technology; New Business 2929
2009 Economy and Agency Implications: Survey Report
04/20/2009 About the AAAA 820
AAAA Benefits/Ad-ID Office Move
04/16/2009 Employee Compensation 361
2008 Employee Compensation Study
04/09/2009 About the AAAA; Advertising Industry; Data Analysis; Digital & Interactive; Government & Lobbying; Marketing; Media Buying; Search 1712
The First 100 Days
04/06/2009 Media Buying; Media Planning 964
Media Matters | Media Services Division Recap 2008
04/01/2009 About the AAAA; Advertising Industry; Government & Lobbying; Production & Traffic 585
ANA/4A's JPC Reaches Agreement With SAG and AFTRA for New Commercials Agreements
03/30/2009 Advertising Industry; Media Buying; Media Planning 1269
Media Matters | Corporate Trade or Barter: Financial Flexibility for Today’s Economy
03/30/2009 About the AAAA; Account Planning; Creative; Marketing; Media Buying; Media Planning 1367
Media Matters | Updated “Guide to Making Meaningful Use of Media” Released
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