2008 Digital Conference 
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 2008 Digital Conference

May 28, 2008
The TimeCenter
New York City

The AAAA held a well-received and wildly successful second-annual Digital Conference on June 28, 2008 at the brand-new TimesCenter in New York City. The conference featured not only the best and the brightest from throughout the marketing communications industry, but also brought to the stage fresh perspectives from users and thought leaders across the digital landscape.


Presentation Decks

Adobe  "Advertisers as Digital Content Creators: Keeping Brand Alive in A Digital Universe" -- Roger Fishman, Founder & CEO, The Zizo Group

Adobe  "Is Data a Friend or Enemy?" -- Geoff Ramsey, CEO and Co-Founder, eMarketer


Speech Transcripts

 5/28/08  Welcome and Opening Remarks: Nancy Hill, President and CEO, AAAA »
 

The Buzz

 Adweek: VC's Advice to Agencies: Get Tech Cred
 Mediapost: Kvamme To AAAA: Marketers Need To 'Own The Conversation'
 influx: aaaa's digital conference- twentysomethings panel
 ClickZ: Measuring Engagement: What Does It Mean?
 ClickZ: New York Times' TimesCenter, a Gem But No Juice
 Twitter: Brian Morrissey and Colleen DeCourcy

In This Section
2008 Digital Conference Agenda
Agenda from the 2008 General Session
Highlights from the 2008 Digital Conference
Summaries and highlights of presentations during General Session.
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