Events

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February 04, 2010

Cracking the Clutter: Agency New Business Prospecting Strategies

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December 16, 2009

Highlights From the Account Planning Workshop

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December 14, 2009

Transformation 2010 Media Track

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November 24, 2009

The Transformers Program

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November 13, 2009

Online Creative Best Practices: 10 Tips to Maximize Brand Impact

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The 4A's helps satisfy agencies’ ever-increasing training and professional development needs by designing and sponsoring a variety of programs, providing members of all sizes with affordable ways to develop professionals and staff personnel from entry-level to top management. Programs are held in cities around the country.

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Agency 2.5

The highly successful and in-demand 4A’s workshop “Agency 2.5: How Agencies Are Transforming for the Future” looks at the traditional agency model and discusses what to relinquish, what to rework, and what to reinvent.

Highlights From Past Events

Relive the moments and insights from thought leaders who have presented for the 4A's.

Photo Galleries

Moments from events captured on film.

Speech Transcripts

Transcripts of selected 4A's executives and other industry leaders from past events.

Webinars

The 4A's routinely hosts Webinars on important topics related to agency management, new business, account planning and agency compensation.