Webinars 

A detailed demonstration of the Ad-ID system, which included a look at the Ad-ID Web site and a demonstration on the functions of the system, including code creation, searching, reporting and more.

The Webinar featured new business expert Brian Martin, founder, SourceMartin, who has extensive experience at developing and implementing successful agency new business plans at both large and small agencies.

ePort, which is free to agencies, electronically connects agency buyers with local TV sellers. This standard enables electronic interchange of all local TV transactions including Airtime, Non-Airtime, Web and Multiplatform.

On June 25, 2008 Ad-ID's team conducted a Webinar for agencies and advertisers to allow for an opportunity for them to hear more and ask questions about the transition from ISCI.

The AAAA, in conjunction with global research firm Millward Brown, released the results of an exclusive quantitative study of marketers at the 2007 AAAA Management Conference for Agency CEOs.

Lorraine Rojek will be joined by Alltel Communications VP Marketing Erin Taylor; Royal Caribbean SVP Marketing Alice Norsworthy and White Castle VP Marketing Kim Bartley.

The AAAA was pleased to host leading agency search consultant Catherine Bension, President and CEO, Select Resources International.

The AAAA Finance Committee was pleased to host consultant Dave Beals, Jones Lundin Beals, for the Webinar "Value-Based Compensation: The Myths, The Promise, The Challenges" on February 12, 2008.

In November, 2007, the AAAA hosted another Webinar in its "Tools, Tips, and Tactics" series: "Working With Search Consultants, Featuring Mercer Island Group's Steve Boehler."